Mobilia is an Australian-owned company specialising in high-end designer products, offering a curated selection from some of the world’s most coveted and reputable brands. From furniture to lighting and design objects, Mobilia brings the latest in European design to Australian interiors, with a focus on exceptional quality and contemporary aesthetics.

In celebration of their ongoing collaboration with renowned Spanish designer Patricia Urquiola, Mobilia hosted a series of exclusive VIP events in Melbourne and Perth, showcasing the latest collections at their newly opened flagship showroom on Richmond’s Church Street. As part of this collaboration, we were entrusted with the creative direction of the event, ensuring that every visual element aligned with Mobilia’s ethos of understated luxury and refined elegance.

The event experience was designed to reflect both Mobilia’s dedication to premium design and Patricia Urquiola’s visionary approach. Our work included full-service art direction, pre and post production, graphic design, print management, social media content creation, and event photography. Each visual touchpoint, from bespoke event invitations to the creation of VIP lanyards and gift bags, was carefully crafted to reflect the event's exclusivity and high-end atmosphere.